Would you pay R10k for this 'makoti blanket'?
Luxury brand item sells out in two days
Winter is upon us and South Africans are clearly going all out to keep their families warm, but would you pay R10,000 for a designer winter blanket?
The Matte Nolim 110x130cm blanket recently was listed on the brand’s website for the eye-watering amount.
It seems it had no shortage of potential buyers as the product sold out.
Clothing retailer Pep sells a similar blanket 170x170cm in size for R229.
Social media users had mixed reactions to the price of the blanket that is a common feature in many homes and is known as the “makoti [bride] blanket” or “itshali”.
The designer listed it as a “winter essential” on Twitter, but many were taken aback by the pricing.
Some questioned if the item was legitimately on sale or if the designer did it for “publicity”.
One Twitter user thought the price was too high and asked if it comes with “umakoti”?
Does it come with umakoti? https://t.co/UINwdRpdse
— Mfana weSkhindi (@Ntokozo_Shandu) May 20, 2021
10k For tjale??? this is madness https://t.co/iqQRnMUqIF
— Onkul M o s h e (@MoscowPatroon) May 20, 2021
Outrage marketing https://t.co/ckIbdzo5Sw
— THΞ KOTΛ ΚΙΠG (@mxxolisi) May 19, 2021
Nah surely this is a joke. https://t.co/WjduzsBrcH
— Hilton 👑 (@ItsAll_Petse) May 19, 2021
Does it come with cuddles? https://t.co/tjKWV8hFhO
— AJ (@Abiathar_m) May 19, 2021
Not itshali being 10k😭😭😭 https://t.co/mUiXrR8V6A
— Asanda Mgwaba (@asanda_tee) May 21, 2021
Do people actually buy things like this or companies are just putting it up for shock value? https://t.co/OHIck3ZC3i
— Ellelunartic (@buyi_elle) May 19, 2021
Tjale for ten tao????😹😹 it must be crack https://t.co/UIn0ZE8K96
— koket$o🧚🏾♀️ (@GCidraas) May 19, 2021