BLACK owned businesses and charity organisations depending on football clubs for funding will be the hardest hit if the government bans alcohol advertising.
This is the view of Orlando Pirates boss Irvin Khoza and it is shared by many small businesses.
Minister of Health Aaron Motsoaledi says he will present his draft legislation to ban alcohol advertising to Parliament next week.
Motsoaledi says that many South Africans die of alcohol-related illness and road accidents.
Khoza says his club will have to cut their social responsibility budgets if Motsoaledi succeeded in his bid to ban alcohol advertising.
Pirates and Kaizer Chiefs are the only PSL teams to participating in the multimillion-rand Carling Black Label tournament that was inaugurated in 2011.
If alcohol advertising is banned, sponsorship will be terminated and the two clubs will lose millions of rands, Khoza says.
"There will be no job losses at Pirates if the minister bans alcohol advertising but we will have no option but to cut down costs on our social responsibility projects.
"We have been helping many charity organisations with funds generated from this sponsorship and that means these organisations will be affected," he says.
Khoza says the one-day tournament is not a money-making scheme for both clubs, but a vehicle to promote responsible alcohol consumption.
"It will be unfortunate if this happened but if the minister curbs advertising due to loss of life then we will have no option but to support him," he says.
Panyaza Mcineka of the popular Panyaza Chisanyama in Soweto says he will be forced to retrench half of the 20 people he employs if the government banned liquor advertising.
"That will affect us badly considering that they also want to ban alcohol sale on Sundays. Why did they give us these licences? Our government, which we voted into power, has turned against us," he says.
Mzoli Ngcawuzele of the internationally-acclaimed Mzoli's Place in Cape Town says he will be forced to retrench 50 staff members if liquor advertising is banned.
"This will put black businesses in a disadvantaged position. It is not only the alcohol industry that is going to be negatively affected but the meat industry as well because the two go hand-in-glove," he says.
Rita Zwane, owner of Buzy Corner in Tembisa on the East Rand, says that apart from the more than 20 people she employs, local businesses she has outsourced services to will also be affected by this development.
malatjin@sundayworld.co.za
Liquor advert ban will hit small businesses hard
BLACK owned businesses and charity organisations depending on football clubs for funding will be the hardest hit if the government bans alcohol advertising.
This is the view of Orlando Pirates boss Irvin Khoza and it is shared by many small businesses.
Minister of Health Aaron Motsoaledi says he will present his draft legislation to ban alcohol advertising to Parliament next week.
Motsoaledi says that many South Africans die of alcohol-related illness and road accidents.
Khoza says his club will have to cut their social responsibility budgets if Motsoaledi succeeded in his bid to ban alcohol advertising.
Pirates and Kaizer Chiefs are the only PSL teams to participating in the multimillion-rand Carling Black Label tournament that was inaugurated in 2011.
If alcohol advertising is banned, sponsorship will be terminated and the two clubs will lose millions of rands, Khoza says.
"There will be no job losses at Pirates if the minister bans alcohol advertising but we will have no option but to cut down costs on our social responsibility projects.
"We have been helping many charity organisations with funds generated from this sponsorship and that means these organisations will be affected," he says.
Khoza says the one-day tournament is not a money-making scheme for both clubs, but a vehicle to promote responsible alcohol consumption.
"It will be unfortunate if this happened but if the minister curbs advertising due to loss of life then we will have no option but to support him," he says.
Panyaza Mcineka of the popular Panyaza Chisanyama in Soweto says he will be forced to retrench half of the 20 people he employs if the government banned liquor advertising.
"That will affect us badly considering that they also want to ban alcohol sale on Sundays. Why did they give us these licences? Our government, which we voted into power, has turned against us," he says.
Mzoli Ngcawuzele of the internationally-acclaimed Mzoli's Place in Cape Town says he will be forced to retrench 50 staff members if liquor advertising is banned.
"This will put black businesses in a disadvantaged position. It is not only the alcohol industry that is going to be negatively affected but the meat industry as well because the two go hand-in-glove," he says.
Rita Zwane, owner of Buzy Corner in Tembisa on the East Rand, says that apart from the more than 20 people she employs, local businesses she has outsourced services to will also be affected by this development.
malatjin@sundayworld.co.za
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