DStv touted as new sponsors
'Incoming PSL sponsor must match Absa'
22 September 2020 - 09:27
Football sponsorship guru Steward Masela thinks the incoming Premiership headline sponsor to replace Absa must match what the banking giant was offering in prize money. The just-concluded season saw Absa exit as the Premier Soccer League (PSL) title sponsor after a 13-year period which saw money flowing into the clubs' pockets.
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