We’ve always known that as South Africans, we are an interesting bunch, but this year’s “A Year in South African Search: Google's Trending Searches of 2018”, even we are shook by some of the things that we searched for.
The annual reveal by the technological company is made up of search trends information which is collected from data collated by Google, based on what South Africans have been searching for and asking the search engine this year.
Interestingly (and disturbingly?) one of the top ten searched questions was “How to get pregnant?” Other top asked questions included the cost of Global Citizen tickets, what listeriosis is, as well as how old the Duchess of Sussex, Meghan Markle is.
Google also revealed the top trending personalities for the year, which included Sbahle Mpisane, Cheryl Zondi and Patrice Motsepe. As for the places near us that we were looking to find? The top three were “jobs near me, Nandos near me and Dischem near me.”
HHP, Meghan Markle & listeriosis: what else made the top Google searches in South Africa this year?
We’ve always known that as South Africans, we are an interesting bunch, but this year’s “A Year in South African Search: Google's Trending Searches of 2018”, even we are shook by some of the things that we searched for.
The annual reveal by the technological company is made up of search trends information which is collected from data collated by Google, based on what South Africans have been searching for and asking the search engine this year.
Interestingly (and disturbingly?) one of the top ten searched questions was “How to get pregnant?” Other top asked questions included the cost of Global Citizen tickets, what listeriosis is, as well as how old the Duchess of Sussex, Meghan Markle is.
Google also revealed the top trending personalities for the year, which included Sbahle Mpisane, Cheryl Zondi and Patrice Motsepe. As for the places near us that we were looking to find? The top three were “jobs near me, Nandos near me and Dischem near me.”
All in all, this year's trending searches show South Africans have a keen interest in local celebrities, news and events, with six of the top 10 trending search terms being local. The top questions list shows our awareness of and curiosity about what is happening in the world, while the ‘near me’ list shows just how much South Africans have come to rely on online sources to find businesses close to them.
Here are some of the top searches:
Top trending South African searches
Top Questions
Top ‘near me’ searches