Its target is R100,000 and since October 9 R39,779 has already been pledged with donations ranging from R42 to R10,000.
"Best country & people in the world," said one R10,000 donor, while the Abels, who pledged the same amount, commented: "Behind SA every step of the way."
An anonymous R5,000 donor said: "Let's rebuild Madiba's dream of a Rainbow Nation."
Another donor, Fikile Hlatshwayo, shared: "Thank you so much for this group, we are all happy about the outcome of it, diversity is not easy but I believe in unity."
According to the organisation a small percentage of funds raised will be used on operational costs.
"As #ImStaying has become a collective movement of the people, any public funds collected will be put to an online poll on the #ImStaying Facebook page and members will be asked to vote as to where the funds are allocated. This action in itself becomes the collective's decision and will certainly be a game-changer in the NGO space," said Petzer.
BackaBuddy will hold funds for each of the initiatives, which will be visible for anyone to view via their portal or on the soon-to-be-launched #ImStaying website.
So far, the merchandising online store is offering bumper stickers for R20, lapel pins for R40 and T-shirts for R120.