DESIGN SHOW TO BOOST CAPE TOWN

A DESIGN show to be held in Cape Town tomorrow to Sunday is expected to generate R200million for the city's economy, organisers said yesterday.

A DESIGN show to be held in Cape Town tomorrow to Sunday is expected to generate R200million for the city's economy, organisers said yesterday.

Design Indaba Expo's organisers said the event generated R191,9million last year .

The organisers said: "In 2009 alone, the business impact of the Design Indaba was estimated to be R191,9million, according to an external economic assessment conducted by the University of Cape Town's Graduate School of Business."

Business orders from exhibitors at the expo raised R113,1million.

"Exhibitions and conventions generally generate large turnover through the organisers' setup and the delegates' accommodation, travel, meals, souvenirs and consumer durables," they said.

Exhibitors Craft Outfits, African Allsorts, Design Afrika and The Library, which exhibited at the 2009 exhibition, all reported orders in excess of R100000 last year. The expo, is being held at the Cape Town International Convention Centre.

United States media businesswoman Martha Stewart, who served five months in prison in 2004 for lying to investigators about a stock sale, will host a breakfast at the indaba on Saturday. - Sapa

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