Safa out to lift Bafana 2010 sales

SAFA is so concerned about the poor 2010 World Cup ticket sales for Bafana Bafana that they plan to embark on a campaign to mobilise South Africans to embrace the team.

SAFA is so concerned about the poor 2010 World Cup ticket sales for Bafana Bafana that they plan to embark on a campaign to mobilise South Africans to embrace the team.

"We need to create a vibe in South Africa for the World Cup," said new Safa chief executive Lesley Sedibe yesterday. "We need to make sure that our people rally behind Bafana Bafana.

"The first thing we need to do is to identify what the challenges faced by our people are regarding the issue of tickets.

"We have to remember that the sale of tickets for the World Cup is different from what we are accustomed to, we are involved in discussions with our sponsors on this matter.

"One of the things we need to do as a matter of urgency is to find the way to reach out to our people and also identify a simpler way of ensuring they have access to the tickets.

"We are meeting Fifa before the end of this month, where the issue of tickets will also be discussed.

"The big challenge we are facing is the huge demand for certain tickets, Category 4," Sedibe said, referring to the cheaper tickets available exclusively to South African residents.

The Safa CE said he was disappointed that most World Cup tickets bought in South Africa were for teams like England, Germany, Italy and Argentina.

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