The corporate world is gradually showing confidence in Athletics South Africa, with giant sports apparel company Adidas paraded as their new technical sponsors yesterday.
The corporate world is gradually showing confidence in Athletics South Africa, with giant sports apparel company Adidas paraded as their new technical sponsors yesterday.
"This is a great relief for us. We used to spend a lot of money in buying uniforms for our national teams in the past," said ASA president Leonard Chuene.
"The sponsorship will cater for our junior and senior teams for all competitions. We are grateful to Adidas for the faith they have shown in ASA."
Gavin Cowley, marketing director of the sponsors in South Africa, said the deal covers competition and leisure wear. - Ramatsiyi Moholoa
ASA smiling over deal
The corporate world is gradually showing confidence in Athletics South Africa, with giant sports apparel company Adidas paraded as their new technical sponsors yesterday.
The corporate world is gradually showing confidence in Athletics South Africa, with giant sports apparel company Adidas paraded as their new technical sponsors yesterday.
"This is a great relief for us. We used to spend a lot of money in buying uniforms for our national teams in the past," said ASA president Leonard Chuene.
"The sponsorship will cater for our junior and senior teams for all competitions. We are grateful to Adidas for the faith they have shown in ASA."
Gavin Cowley, marketing director of the sponsors in South Africa, said the deal covers competition and leisure wear. - Ramatsiyi Moholoa