Turn coffee breaks into beer breaks on National Take a Beer to Work Day
Heineken 0.0 is encouraging go-getters countrywide to join in and get a fresh take on life on August 27 2021
Ever wanted to enjoy a cold beer while on the clock? Ever imagined there would be a day solely dedicated to enjoying a beer during a normal workday? Well, no need to imagine any longer, because National Take a Beer to Work Day is happening on August 27 2021. That’s right, whether you are working from home or back at the office, everyone over the age of 18 countrywide is encouraged to enjoy an ice-cold beverage during their lunch break.
National Take a Beer to Work Day was created by the much-loved beer brand Heineken 0.0 to bring extra fun into the average workday for beer lovers countrywide by enabling them to enjoy an ice-cold one. Heineken 0.0 is encouraging go-getters countrywide to join in and get a fresh take on life — so, rather than your usual coffee, grab a beer instead.
On National Take a Beer to Work Day, Heineken 0.0 will give out free Heineken 0.0 to South Africans on their way to work in and around Joburg, Durban and Cape Town at various locations, including Sandton, Centurion, Pretoria, Hatfield and Rhodesfield Gautrain stations; OR Tambo International Airport; Cape Town International Airport; Lanseria Airport; Sandton City mall; and a first-ever Heineken 0.0 drive-through at Rea Vaya Station on Katherine Street, Sandton, to celebrate this day and spoil beer lovers.
“We wanted to create an exciting day for the beer lovers that wish they could have a cold one during their workday. We want people countrywide to participate and have fun,” says Heineken marketing manager Lauren Muller.
“Heineken 0.0 is ideal for those moments in life when you want to enjoy a beer, but don’t want the alcohol. It’s a refreshing alcohol-free lager that encourages you to drink responsibly. We want to encourage people to learn more about the benefits of Heineken 0.0, which allows you to enjoy the great taste and premium quality of Heineken at any time of day.”
From mompreneurs to business executives, DJs and chefs, Heineken 0.0 can be enjoyed any time, regardless of what your official work title is. Heineken 0.0 is malted with as much precision as its alcoholic equivalent, ensuring the premier beer taste experience is not compromised and that you can still enjoy a great beer.
National #TakeABeerToWorkDay strives to expresses the freedom Heineken 0.0 will give people because with Heineken 0.0 #NowYouCan.
Days like these don’t come around too often and consumers are encouraged to make the most of it.
Join in on the fun by getting an ice-cold Heineken 0.0 at one of Heineken’s sampling stations and engage on social media. Use the hashtag #TakeABeerToWorkDay and tag @Heineken_SA (because if enjoying a beer during working hours isn’t good enough, you can also win some epic prizes).
As an alcohol company, Heineken does not promote any of its products to children/minors. Though Heineken 0.0 is an alcohol-free beer, it is not suitable for persons under the age of 18.
Heineken encourages the responsible consumption of alcohol and the company strongly shares the belief that when you drink, you should never drive.
This article was paid for by Heineken.