Open letter to South Africa’s students‚ universities and government‚ represented by Minister in the .
l Treat your customers the way they want to be treated. Remember good customer service is not about you, it is about satisfying your customer.
l Reward yourself and your staff for work done and discourage laziness. Hard work and long hours pay off in business.
l Deliver on your promises. Always make sure that you provide quality service or products. Remember word of mouth sells better than any other advertising and it entails no extra costs.
l Maintain communication with old and new customers.
l Professionalism must be the key to everything you do.
l Correct your mistakes. We are all aware when we have made a mistake, so don't pretend you have not noticed your own.
l Be committed and have a sense of direction and focus.
l Know where you are going so that if you fall you can rise and proceed towards your destination.
l Business is the only way you can get yourself out of poverty. Business also gives you an opportunity to create jobs for others.
l Monitor and measure your progress and you will be able to see when you are making a mistake.
l Research every idea you have before implementing it.
l Look after your business and it will look after you.