Open letter to South Africa’s students‚ universities and government‚ represented by Minister in the .
l Your biggest strengths as a publicist will be your creative ideas about marketing as well as communication and people skills.
l To facilitate this, a degree or diploma in journalism or a diploma in marketing would be useful.
l These qualifications can be obtained through any university or technikon.
l The Media Advertising Publishing Printing and Packaging sector education training authority (Mappp-Seta) funds yearly learnership programmes to help candidates who are interested in a career in the music and entertainment industry.
l One such learnership is the Arts and Culture Management programme.
l Interested candidates should watch the press for details of next year's learnership programmes, which are offered by accredited Mappp-Seta training providers. l The Seta can be contacted on: 011-234-2311.
l Candidates starting out in this career can expect to earn between R4000 and R6000 a month.