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 Women seem to understand that when they see a man who has chosen to spend money conspicuously, they think he would be more interesting as a date. That is, if all they want is a one-nighter or something temporary. When it comes to the long term, Sundie said, flashing the cash becomes a turn-off for women. 

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Men who wear expensive clothes and drive flashy cars are more successful at having flings and staying single than their financially conservative counterparts, researchers at the University of Texas at San Antonio said.

And while it's not exactly groundbreaking information that some women are more likely to go from the bar with a guy in a Porsche rather than a junk heap, the project found the phenomenon is less about gold-digging and more about "signals", University of Texas at San Antonio marketing professor Dr. Jill Sundie said.

By engaging in splashy personal spending, men are sending a signal to women that they want a "short term relationship", much like peacocks trying to woo a mating partner using "wasteful, elaborate displays", Sundie said.

"Basically, they're just trying to convince a female that, 'Hey, if all you're looking for is genes, I have the best genes, so you should choose me'," she said.

Women, pick up on that signal and respond to it -- positively if she's into that kind of thing, or negatively if she is looking for marriage material.

"Women seem to understand that when they see a man who has chosen to spend money conspicuously, they think he would be more interesting as a date," Sundie said.

That is, if all they want is a one-nighter or something temporary. When it comes to the long term, Sundie said, flashing the cash becomes a turn-off for women.

"If you ask them to think of these men instead as a long term partner, how good is this guy as a marriage partner, the flashy spending doesn't help him at all," she said.

The same is not true for women, the study shows.

Researchers surveyed nearly 1,000 men and women in four separate studies to determine the signals sent by conspicuous consumption and how it is viewed by the opposite sex. Their findings were published in the Journal of Personality and Social Psychology.

Sundie stressed that not all men who spend conspicuously do so in hopes of having a fling, and women who date these types of men are not all interested simply in flings.

But the signals are clear, even if the intentions are not.

"It appears to be a behaviour that is much more likely to occur if the guy is seeking short-term relationships, and he is thinking about a situation where he might be able to get one of those short-term relationships," she said. "When they think about women, they spend lots of money."

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Wed Jun 19 23:03:33 SAST 2013 ::

Jun 21, 2011

CheeseBoy

Its true, I did that test myself. I drive a Buckie with signage from my little company on the side during working hours and at one time I tried to chat up some chick who immediately gave me the evil eye and a cold shoulder. I didn't waste any more time with her, got home, jumped into my A5 and on my way back she was still walking, I stopped again and what do you know, I got a warmer reception a smile and a phone number.

she latter told me she didn't give me the time of day coz she always getting hit on by delivery men, and I looked like one in that buckie.
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Jun 21, 2011

tpaz

@CheeseBoy...LOL.....True...
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Jun 21, 2011

darkcoc

lmao@ cheeseboi tru guy lol tried hittin on a lady @ da mall she didnt give me da time o day to my surprise i was parked next to her on my way out jus b4 i jump into ma car lady like is dat ur car lol n da rest was history lol
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Jun 21, 2011

TDK

I always tell people that we always live for ONLY two things, SEX and MONEY. A woman got sex and a man got money. If i don't have money, i wont get sex. If she got no sex, she won't get money.
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Jun 21, 2011

KUKU

@Cheeseboy
Very true hey - but men are also scared of what we woman drives. I know a lot of guys who attempt to date me even though i told them i am married or when we are at parties but immediately they see what i drive...they are gone, they feel so insecure.

I was at a Mall one day and there were 3 guys and tried talking to me and i gave them a blind eye and when i hit my mobilizer one of them said "Oho - that's why o xhoma so - who knows gore o bolaile banna ba bakae before you drive that fancy car"...I went in my car and went straight at them and ba tshaba.....
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Jun 21, 2011

imbabazane

Very easy to catch a cheating woman......tight vagina, when it feels nice and tight all of a sudden?...the skunk been cheating on you. Pitty the silly buggers think that it's the other way round...men think that when a woman has a roomy vagina then she's been cheating...Wrong!

A Vigina that has just been "working" remains swolen and tight......see?..hehehehe

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Jun 21, 2011

sthenjwa4582

@All
"When men think about women, they spend lots of money "
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One of the female blogger tried this trick on me.......trying to suck money out of me.
Guess what she faild tremendously......she thought I am stupid.

I spend money wisely........sisi.........I was taught that way.
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Jun 21, 2011

Ann

@imbabazane, lol


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Jun 21, 2011

sthenjwa4582

TDK
I always tell people that we always live for ONLY two things, SEX and MONEY. A woman got sex and a man got money. If i don't have money, i wont get sex. If she got no sex, she won't get money.
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What do we call that "Flash Battering".......hehehehehe.
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Jun 21, 2011

darkcoc

@stenjwa r u bn 4real lol
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